ProspectStrengthening the ARSYNL Rx × PMG partnership to put men's health resources in front of the businesses built to carry them — operators whose communities compound customers, subscriptions, and revenue growth.
Each pillar has a clear owner. PMG builds the audience, the creative, and the media operation. ARSYNL owns the medicine. Nobody crosses lanes.
PMG sources a 3,000-person first-party list of decision-makers and owners at chiropractic clinics, med-spas, and CrossFit gyms. ARSYNL supplies standard brand and product content ("A"); PMG produces co-branded motorsport variants ("B") in identical formats — and the campaign tests them head to head.
ARSYNL commits $3,000/month in ad spend, paid via PMG. Because PMG owns a Path3 license, ARSYNL's spend runs through the platform with no monthly platform fee — every dollar works as media, with engagement tracking on each creative.
ARSYNL makes PMG an affiliate, and every new affiliate generated by this effort counts toward PMG's affiliate commissions. PMG handles front-end affiliate correspondence and stands beside ARSYNL as a public partner in Getting Men's Health On Track.
ARSYNL and its provider network support all prescription conversations, medication fulfillment, and downstream customer service for end users and patients — clinician-guided, with licensed U.S. pharmacies.
Chiropractic clinic owners, med-spa operators, and CrossFit gym owners sit at the front line of men's health conversations. They're health-forward, they run communities of exactly the clients ARSYNL serves — and every one of them is a candidate for the Partner Program. One list, two funnels.
PMG sources and owns the 3,000-contact list build.
Both creative tracks deploy across social and display.
Patient orders and Partner Program applications.
Providers, prescriptions, pharmacy, and care.
Subscriptions renew; new affiliates credit to PMG.
Built-in A/B testing answers the question every sponsor asks: does motorsport actually move the needle? Identical placements, budgets, and audiences — only the creative changes. The data decides where the budget goes.
Standard ARSYNL creative, supplied by ARSYNL — product photography, therapy messaging, and brand voice as it runs today.
The same offers wrapped in the partnership: the ARSYNL-liveried suit, the driver, the team — emotional weight standard product creative can't carry.
| Format | Size | Placement | A/B |
|---|---|---|---|
| Feed · square | 1440 × 1440 (1:1) | Meta · LinkedIn | Both tracks |
| Stories / Reels | 1440 × 2560 (9:16) | Meta | Both tracks |
| Feed · portrait | 1440 × 1800 (4:5) | Meta · LinkedIn | Both tracks |
| Video · Meta | 1080 × 1350 (4:5) · MP4 | Meta feed & Reels | Both tracks |
| Video · LinkedIn | 1920 × 1080 (16:9) · MP4 | LinkedIn feed | Both tracks |
| Medium rectangle | 300 × 250 | Display network | Both tracks |
| Half-page | 300 × 600 | Display network | Both tracks |
| Leaderboard | 728 × 90 | Display network | Both tracks |
| Mobile banner | 320 × 50 | Display network | Both tracks |
| Billboard | 970 × 250 | Display network | Both tracks |
Already on the suit. Now in the market.
ARSYNL Rx · Main sponsor · Prospect Motorsports GroupARSYNL commits $3,000/month in ad spend, paid via PMG and deployed through PMG's Path3 license.
ARSYNL has already committed the revenue that funded PMG's onboarding and activation. That investment is made — so PMG isn't asking for new sponsorship fees to run this program. Instead, PMG manages the entire ad operation as a standard affiliate partner, compensated by commission on every new affiliate it generates.
The deal, plainly: activation is already paid. PMG runs the ads and earns like any affiliate — new commissions in lieu of new fees. ARSYNL's only incremental cost is the media itself.
PMG handles front-end affiliate correspondence so ARSYNL's team stays focused on care, and stands beside ARSYNL as a public partner in Getting Men's Health On Track. Program terms, per the ARSYNL Partner Program:
The audience makes this compound: a CrossFit gym owner who converts as a patient is one order. The same owner who joins the Partner Program brings their whole membership with them — recurring subscription revenue for ARSYNL, recurring commissions credited to PMG.
The lane lines are bright and simple: everything patient-facing and clinical belongs to ARSYNL and its provider network.
| Workstream | Prospect Motorsports Group | ARSYNL Rx |
|---|---|---|
| Audience | Source & own the 3,000-contact first-party list | — |
| Creative — Track A | Adapt to all 10 formats | Supply brand & product content |
| Creative — Track B | Produce co-branded motorsport creative | Compliance review & approval |
| Media & platform | Run $3k/mo via PMG's Path3 license; manage & optimize | Fund the $3k/mo ad spend (paid via PMG) |
| Reporting | Monthly performance + A/B readout | Share conversion & order data for attribution |
| Affiliate program | Front-end affiliate correspondence; public partner role | Partner Portal, commission tracking & payouts; credit new affiliates to PMG |
| Clinical & fulfillment | — | Prescriptions, provider network, pharmacy fulfillment, customer service |
Not commitments — recommendations to evaluate together as the campaign takes shape. Each one multiplies a pillar that's already in motion.
Lock the four pillars into the existing sponsorship agreement: list build, $3k/mo spend via PMG, affiliate status, and lane assignments.
PMG sources the list and produces Track B creative; ARSYNL supplies Track A content and completes compliance review before anything runs.
Month one goes live across all 10 formats. Full A/B readout and optimization plan every 30 days.